Patagonia......marketing ploy

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Todd Gordon

Trad climber

Joshua Tree, Cal

Oct 28, 2008 - 12:55am PT

I saw both Kate's and Majka's slideshows this last weekend.......(although only part of Kate's and most all of Majka's).....both were excellent, inspirational, and very cool for me. Sure, they are still young, and haven't had time to go on as many climbing adventures as the old dudes, but still climbing is climbing. Maybe they can make some more $ with this, go on more trips, and keep the ball rolling and live the life.......give them credit for what they have done so far, slack for being young and motivated, and a big push of encouragement for the future. Some day the stork may drop a baby or three off at their doorsteps, and then they can REALLY go for the mega-big adventures! (It happened to me, and so it can happen to anyone!).....Ride the wave, girls, do the dude, and grab that tiger by the tail (or the Bull by the balls.....)......hope you get to have as many adventures and live to tell the tale, as old salty seadog Mark Wilford...........(He's got a 2 year old and a 4 year old now;...different game ........) Climb on, lasses....

Fletcher

Trad climber

Lothlórien

Oct 28, 2008 - 12:57am PT

Tarbuster and Tami to the rescue! Thanks for lightening this up in your own beloved unique ways, guys!

> I know that the Gen-Y generation needs heroes

Ah, here's a clue to all this grumpiness. Gen-Y (which are now known as Millennials if I'm not mistaken) can really piss off all those cranky, cynical Gen-X-ers who are known for their trademark cynicism and crankiness. :-) I'm one myself, so I should know. But I'm in a Gen-X 12-step program.

Sounds like a beef with these dang, texting, IM'ing Millennials.

You know, the only really cool stuff is the Really Obscure Esoteric Things™ (ROETs) me and my brooding pals are into. Of course, the entire world should appreciate and devote itself to my ROETs and when they do, then those things will totally be lame and suck because the world likes them. :-)

This thread could really use Ouch! right now... Batso chiming in would be welcomed. Time for a seance?

Of course, I'm just a fool and part-time madman raving on a Monday night.

Fletch

outdoor industry insider

climber

Topic Author's Reply - Oct 28, 2008 - 01:24am PT

Uh, Thanks Todd, but I'd rather not give credit (via credit card nor cash) to fund their climbing, I use that money for myself. They can push the envelope first, then I might extend a helping hand, but certainly not the other way around.

apogee

climber

Oct 28, 2008 - 02:07am PT

OII- Cough it up. What's your beef with Majka? Did she dump you, or did she get the job you wanted, or what? If you can't be honest about it, then STFU and delete this thread. It's embarassing.

Fletcher

Trad climber

Lothlórien

Oct 28, 2008 - 02:18am PT

There's more to this story, alright....

LuckyPink

climber

the last bivy

Oct 28, 2008 - 02:20am PT

hey y'all, this is about a career in PUBLIC RELATIONS not a climbing career. This is what the corporation expects of these people, not to BE a climber or a journalist but to PRESENT the COMPANY as an image. This is the job, not climbing or any other endeavor. Do not be misled. Spin is it.

Expect nothing else of these people but to present as good public relations "celebrities" like the people who present the news. They are supposed to make you feel all goodie and then flash the company name so you associate the goodie feeling with the brand name.
Believe me, this is all that job is about. Don't be jealous. It's like being jealous or enamored by a car salesman.

WBraun

climber

Oct 28, 2008 - 02:20am PT

apogee

Such a ragweed approach. Patience is a virtue.

A good troll will wait for the proper catalyst to revel their conclusions.

If the audience is not up to the proper level then the good troll will just leave, and leave all wondering.

Not that you care? But you do since you're angry ......

Decko

Trad climber

Colorado

Oct 28, 2008 - 09:00am PT

I worked with Majka for 3 years......you have no idea what your talking about, nor do you know anything about her, you are very wrong and very off track.

Tarbuster

climber

right here, right now

Oct 28, 2008 - 10:34am PT

The Werner said "ragweed" hahahahahahaha

Karen

Trad climber

So Cal Hell

Oct 28, 2008 - 11:14am PT

LuckyPink you're right on!!!! Enamored by a car salesman, haha! Good one...!

Karl Baba

Trad climber

Yosemite, Ca

Oct 28, 2008 - 11:57am PT

"...hey y'all, this is about a career in PUBLIC RELATIONS not a climbing career. This is what the corporation expects of these people, not to BE a climber or a journalist but to PRESENT the COMPANY as an image. This is the job, not climbing or any other endeavor. Do not be misled. Spin is it.

Expect nothing else of these people but to present as good public relations "celebrities" like the people who present the news..."

There is a certain truth to this. Naturally, these folks will try to choose projects the inspire both themselves and those who read about them. These ambassadors meet with the company here and there (been to Yosemite a few times) and they actually confer on design, needs and whatnot feedback on the company stuff.

So somebody like Brittany is a respectable, not elite, climber, cute, and fashion awareness is a big part of the business. She'll have to adjust her life and goals in orientation to her job.

When you give people money to climb and the gear to climb, even the decision to do so with dirtbags, rebels, the best or the most experienced, it's all about company best-interests. It's not a charity trying to save endangered climbers. To the extent that any profit making corporation IS a charity, Patagonia has a record to match the best.

But all that costs money which gets passed to the consumer and I'm too much of a dirtbag to have much besides a dragonfly shell in my climbing pack.

peace

Karl